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Sega Completes Logo Filing for New "Sonic & Friends" IP

Sega Completes Logo Filing for New "Sonic & Friends" IP
By Don Engel on July 27, 2023
Updated:September 28, 2023
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The Sonic news has been nonstop over the past few weeks, and we have a new one to add to the list. Most recently, Sega filed a mysterious trademark for "Sonic & Friends". What does it mean? Let's find out.

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Sonic & Friends Filing

According to a tweet by Gematsu, Sega filed a logo trademark in Japan on July 18th. This has just been made public today.

What is Sonic & Friends

To be honest - we don't know! Sega has not confirmed anything specific regarding the logo, but the filing is pretty comprehensive - ranging from ROM cartridges to video games. Sega has been busy with expanding the Sonic universe recently as well, so this doesn't come as much of a surprise.

We'll for sure be on the lookout for any new developments on the Sonic & Friends side!

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