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Nikkei Asia's recent publication supports earlier rumors that Nintendo's highly anticipated console, tentatively dubbed Switch 2, is now slated for a 2025 release, marking a delay from its initially expected 2024 launch.
According to the report, the earliest we might see the console is March 2025.
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Understanding the Switch 2 Delay
The delay is attributed to Nintendo's strategic decision to circumvent the stock shortages that significantly impacted the original Switch's debut in 2017, as well as to deter scalpers. Furthermore, Nintendo aims to grant developers additional time to polish their games for the console's launch, ensuring a robust lineup of titles from the get-go.
Marketing Strategies and Sales Milestones
Nikkei also highlighted Nintendo's plan to utilize its renowned marketing prowess, hinting at the possible involvement of flagship franchises to promote the new console.
With the Switch's sales surpassing 139 million units since its inception, anticipation for its successor continues to grow, despite Nintendo's shares experiencing a slight fluctuation following the delay news.
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