Ah, the Nintendo Switch. If you're anything like us, you've probably lost countless hours (or days) to its charms. And guess what? A ton of people have done just that. In a surprising turn of events, the Switch has breezed past a titan in Nintendo’s history: the Nintendo Wii, in terms of U.S. lifetime sales. Let's dive in.
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Nintendo Switch Passes Nintendo Wii Sales in United States
Firstly, let’s offer up a tip of the joystick to the Nintendo Wii. An icon in its own right, the Wii tapped into a new, vast audience with its innovative "blue ocean strategy". Its motion controls won over folks who'd never picked up a joystick, let alone swung a digital tennis racket. Heck, even Grandma was bowling strikes from the comfort of her living room. With a whopping 100 million units sold globally, it’s a console for the history books.
Yet, here comes the Switch, rolling up its sleeves and saying, “Hold my Joy-Con.”
According to recent figures from Circana (formerly known as NPD; courtesy of GamesIndustry), the Nintendo Switch managed to race past the Wii's total U.S. sales by July 2023. Not only that, but the Switch is nipping at the heels of the Xbox 360, lagging behind by less than a million units, and is setting its sights on the PS2, which it trails by fewer than five million.
Surge in Nintendo Switch Sales
Now, some of you might be asking, "Why such a surge in sales now, six years after its release?"
The Legend of Zelda: Tears of the Kingdom Drives Console Sales
Well, there's a hero (and a kingdom) to thank for that. “The Legend of Zelda: Tears of the Kingdom” managed to captivate over 18 million people by the end of June 2023. That's... a lot of adventurous gamers wielding the Master Sword. The game's massive success is undoubtedly a significant push behind the Switch’s robust sales figures this year.
Nintendo's Supply Chain Problems are a Thing of the Past
Of course, availability plays a crucial role too. The supply of Nintendo's hybrid platform, along with other consoles, has thankfully become more consistent. Those torturous months of seeing “Out of Stock” everywhere? Hopefully, they’re behind us.
Nintendo Switch Comparison to PlayStation and Xbox Sales
Drawing a parallel, the PlayStation camp has some figures of its own to boast. The PS5 is doing some heavy lifting, outpacing the PS4's sales by 5% and leaving the PS3 in its dust with an 87% higher sales record. As for the Xbox Series X|S, they're running 6% ahead of the Xbox 360 but are playing catch-up with the Xbox One, trailing by 10%.
Here's a number to wrap your head around: globally, the Nintendo Switch has sold over 129.5 million units. Breaking it down regionally, 49 million of those units found homes in the Americas. It’s pretty wild to think that in just its first six years, the Switch has achieved more than the Wii did in its entire first decade on the market.
Conclusion
So, fellow gamers, next time you dock your Switch or click those Joy-Cons into place, take a moment to appreciate this nifty piece of hardware. It's not just a console; it's a record-breaker.
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